BTS WITH J WARNER AND GRIMINAL "FUTURE"
Thursday, August 19, 2010 at 11:59AM J Warner getting a "touch up" from the "glam squad"
Singer/songwriter J Warner invited Miss Lala for a "behind the scenes" sneak peek look at the video to his new single "Future", which features up and coming grime MC, Griminal. J warner was discovered by UK production team Music Kidz early 2010, produced by Ring Official.
The shoot took place in "deepest darkest" East London in what can only be described as an "abandoned warehouse. The set was buzzing with people, stylist Mark Haddon (shouts out to Pure Garms LTD) from the film crew to to the entourage of both J Warner and Griminal, to the video chicks (some having a moan about being on set from early, and not being in the shoot, awww lol). None the less, both J Warner and Griminal got on with the job at hand and put in a great performance for the video. I got the chance to sit down with both artists and chat with them about the new single, what they want to achieve in the music industry, plus loads more.
Miss Lala with J Warner
Interview with J Warner
Miss Lala: Explain to my “blog” readers what your new single “Future” is about?
J Warner: My first single inspired “Future”, that single was called “Dream World”. That track was about meeting that one person who could only imagine being part of your dream world. I wanted the single “Future” to be taken to another level from “Dream World”, meaning that the girl that I meet in my dreams will be the girl that I see a “Future” with. I wanted to say that in a cool way, which is why I wrote the song.
Miss Lala: Do you only perform R&B tracks?
J Warner: R&B music is my main influence, but I do other genres of music. Most of the tracks I do are R&B, but I do get influenced by other genres of music in my writing?
Miss Lala:At the moment UK music is riding the crest of a wave. Within the last few years R&B singers have taken a backseat, with more UK grime acts achieving success. We have UK R&B artist like Jay Sean and Taio Cruz doing really well in the US. Does their success make you feel more confident about your own success as an R&B singer?
J Warner:I think more UK singers will progress and get better, I have a few other friends/artists doing R&B and there supporting and pushing UK R&B. I think it can only get better, there’s a door that open now. There wasn’t really too many UK artist doing R&B before Jay and Taio , apart from Craig David. I feel like my generation is really stepping up and coming through, I feel really positive about the movement.
Miss Lala: Is there anybody out there that you would give your right arm to work with?
J Warner:There’s a writer called James Fauntleroy who’s signed to ROC Nation (wrote tracks like “Paparazzi” by Lady Gaga and “Take You Down by Chris Brown). His writing style inspires how I approach my songs. The way he puts his songs into words, it’s so simply but very effective. He’s probably one of the best writers that we have in the industry.
Miss Lala: What would you next like to achieve within the next 5-10 years with your music?
J Warner:I want the respect of being a UK R&B artist. I don’t think there has been anyone from the UK that has been considered as an iconic R&B artist. That’s what I would like to achieve.
Interview with Griminal
http://www.myspace.com/griminalmc
Miss Lala: You feature on J Warners new track
Griminal:Yeah it’s called “Future” (Lalalalala, singing my name during the interview lol)
Miss Lala: For my bloggers that don’t know who you are, explain to them a little bit about yourself?
Griminal:I’m Griminal, just an MC doing my thing.
Miss Lala: Where did you get the name from?
Griminal:I was in a Hype Party, with loads of my mates. The music was blaring really loud. I heard someone shout “Griminal”. I asked everyone if they heard, they all said “what you talking about?” I said “that’s a name, Griminal!” Afterwards, I made up the terminology for it. I do “Grime”, “Criminals” do “Crime”, I do “Grime”, so I named myself “Griminal”.
Miss Lala:So your clearly well known on the “Grime Scene”. A lot of grime artist coming through the mainstream at the moment. We have the likes of Roll Deep and Tinie Tempah with their No1 successes. Is that something you’re looking to achieve?
Griminal: Most defiantly, that something that I want to achieve right now, some mainstream success. I’ve done my thing on the “underground”, I’m going to continue to do my thing in the “underground” scene.
Miss Lala: How do you feel about a lot of “grime” artist being accused of going down the “commercial route” to get that mainstream success?
Griminal: I do think that people are going to feel a certain way, if you have been doing your thing in the “underground” scene, then you stop and do something else, but as a fan of music, especially underground, you have to understand, there’s not a lot of money in it, not as much as people think there is. For us to make some real money in this industry we are going to have to do music that appeals to a larger market, its that simple. You can expect “grime” music from me. I can only speak for myself, but everyone else will do what they do.
Miss Lala: You’re on this collaboration with J Warner, what would be your ultimate collaboration in any music genre?
Griminal:Weezy F Baby (Lil Wayne)
Miss Lala:Hmm, maybe when he’s released from prison you can “hit him up”
Griminal: Yeah, in about 3 months
Miss Lala: Do you look to the US as a market you would like to break?
Griminal: That would defiantly be something I would enjoy doing. Because it’s so much bigger than England, it’s simple mathematics. You go No1 over there, you have to multiply that by whatever you make over here.
Miss Lala: What’s your plan for breaking the US market? What’s going to make you stand out from every other UK artist?
Griminal: I got my English accent and my lyrics (laughs!). Don’t know if that’s going to do it! I’m just gonna work hard.
Miss Lala: Your very young, your 20 years old. What were your influences when you were growing up?
J Warner: To be honest my main influence was Michael Jackson. When I was young, I remember when my mum had a video tape of Michael Jackson when he was young. I used to think I looked like him when he was younger. His talent was just “ridiculous”. Growing up I started to develop a better ear for music, my three main influences to date would be Brandy, Beyonce and John Legend. Listening to them helped me to develop my own style. I’m now opening my eyes and ears to other artists like Cold Play and One Republic.
lala |
Post a Comment | 















